The New York Brands Dominating TikTok Shop Right Now (And Why)
A few months ago, I watched a founder in SoHo stare at her TikTok Shop dashboard like it had personally offended her. She’d spent real... Read More
Local & Regional TikTok Marketing
TikTok New York: The Ultimate Guide for Local Businesses
A Brooklyn cafe owner once told me she “did TikTok for three weeks” and decided it wasn’t for her. When I asked what she posted,... Read More
Social Media Agency Seattle: Why TikTok Is the Priority Platform
A few months ago, I watched a founder spend $12,000 on polished launch creative for a new skincare line. Clean lighting, agency-grade edits, tasteful color... Read More
Marketing Agency San Diego: TikTok Strategies That Work
A few months ago, I watched a brand spend real money on TikTok creative that looked expensive, polished, and completely dead on arrival. Nice lighting.... Read More
Digital Marketing Agency Los Angeles: Why TikTok Is Leading
A few months ago, I watched a beauty brand spend weeks polishing a glossy campaign for a product launch. Nice lighting, clean graphics, expensive edits.... Read More
TikTok San Jose Marketing Trends You Shouldn’t Ignore
A few months ago, I watched a local Bay Area brand post a beautifully edited TikTok for a product launch. Nice lighting. Clean captions. Studio... Read More
TikTok San Francisco: How Brands Win in a Competitive Market
A few months ago, I watched a Bay Area wellness brand spend a small fortune on polished vertical video. Nice lighting, clean edit, founder on-camera,... Read More
TikTok Business Marketing in New York: Trends & Insights
A few months ago, I watched a New York food brand spend real money on a polished TikTok shoot. Nice lighting, clean set, agency-approved script,... Read More
TikTok Shop Marketing New York: Local Brand Success Stories
A founder in Brooklyn once told me, half-joking, that her product had been photographed beautifully, packaged beautifully, and ignored beautifully. Then a creator filmed it... Read More
The Evolution of TikTok Marketing Strategy in the US Market
A few years ago, I watched a mid-sized beauty brand approve a TikTok video that looked like a TV spot squeezed into a phone screen.... Read More