Latest News & Articles
- All (917)
- AI & Technology (35)
- AI in TikTok Marketing (35)
- Brand Case Studies (5)
- Content Strategy & Creation (78)
- Entertainment & Sports (9)
- Fashion & Beauty (2)
- Food & Restaurant (1)
- General Hashtags (2)
- General Industry Insights (3)
- Local & Regional TikTok Marketing (23)
- Micro-Influencer Marketing (7)
- Politics & News (3)
- Professional Services (Real Estate, Finance, Health) (6)
- TikTok Ads Analytics & ROI (42)
- TikTok Ads Comparisons (18)
- TikTok Ads Creative & Strategy (29)
- TikTok Ads Setup & Management (10)
- TikTok Advertising Strategy (143)
- TikTok Agency – NYC & Local (12)
- TikTok Algorithm (9)
- TikTok for Small Business & Startups (10)
- TikTok for Specific Industries (7)
- TikTok Influencer Strategy (88)
- TikTok Live Shopping (18)
- TikTok Marketing Agency (127)
- TikTok Marketing Strategy (32)
- TikTok Marketing Strategy & Trends (176)
- TikTok Shop Agency (26)
- TikTok Shop Setup & Management (14)
- TikTok Shop Strategy & Growth (126)
- UGC & User-Generated Content (13)
The New York Brands Dominating TikTok Shop Right Now (And Why)
Blog, Local & Regional TikTok Marketing, TikTok Shop Strategy & Growth
A few months ago, I watched a founder in SoHo stare at her TikTok Shop dashboard like it had personally offended her. Sh...
What Happens During the First 90 Days With a TikTok Media Agency
Blog, TikTok Advertising Strategy, TikTok Marketing Agency
I’ve seen this play out a lot: a brand hires outside help for TikTok after a rough few months of trying to do it in-ho...
The TikTok Shop Setup Mistakes That Kill First-Month Sales
Blog, TikTok Shop Setup & Management, TikTok Shop Strategy & Growth
I’ve seen this happen more than once: a brand gets approved for TikTok Shop, uploads a few products, sends a couple bo...
Why TikTok Ads Are Becoming More Expensive—and How Agencies Fight Back
Blog, TikTok Advertising Strategy, TikTok Marketing Agency
A few years ago, you could throw a decent product video on TikTok, put some paid budget behind it, and get surprisingly ...
How Beauty Brands Are Using TikTok Shop Influencer Marketing to Cut CAC
TikTok Shop Strategy & Growth, TikTok Influencer Strategy
A few months ago, I watched a beauty brand spend real money on polished launch creative for a new lip oil. Gorgeous ligh...
What tiktok shop agency partners Actually Do Behind the Scenes
Blog, TikTok Shop Agency, TikTok Shop Setup & Management
I’ve sat in enough launch calls to know the pattern. A brand gets excited about TikTok Shop, sends over a few product ...
9 Signs Your Brand Has Outgrown Its Current TikTok Marketing Company
Blog, TikTok Marketing Agency, TikTok Marketing Strategy & Trends
A few months ago, I watched a decent U.S. beauty brand approve a batch of TikTok videos that looked fine on paper. Clean...
TikTok Shop vs Amazon FBA: Where US Brands Are Growing Faster in 2026
Blog, TikTok Ads Comparisons, TikTok Shop Strategy & Growth
A few months ago, I watched a beauty brand spend three weeks polishing Amazon images, rewriting bullets, and arguing ove...
The Hidden Costs of Running TikTok Ads Without a TikTok Specialized Agency
Blog, TikTok Advertising Strategy, TikTok Marketing Agency
I’ve seen this movie a few times now. A brand has a decent Meta setup, maybe some Google Shopping campaigns humming al...
Why Some TikTok Shops Scale to $1M While Others Never Cross 100 Orders
Blog, TikTok Shop Setup & Management, TikTok Shop Strategy & Growth
I’ve watched two TikTok Shop launches happen in the same month with almost the same setup on paper. Similar price poin...
How Enterprise Brands Build Long-Term Growth with TikTok Marketing Agencies
Blog, TikTok Marketing Agency, TikTok Marketing Strategy & Trends
A lot of enterprise teams show up to TikTok with the same bad habit: they treat it like a media buying channel first and...
The Future of Performance Marketing Is Creator-Led Advertising
Blog, TikTok Advertising Strategy, TikTok Influencer Strategy
A few months ago, I watched a beauty brand spend real money on a polished TikTok spot that looked like it belonged in a ...
A few months ago, I watched a founder in SoHo stare at her TikTok Shop dashboard.
I’ve seen this play out a lot: a brand hires outside help for TikTok after a.