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Top Beauty & Personal Care Hashtags on TikTok in the USA: Jan 2026

Beauty & Personal Care January 2026

As 2026 began, TikTok’s Beauty & Personal Care ecosystem focused on self-care routines, winter skincare resets, and product discovery. Creators highlighted perfume collections, nail and hair care, skincare favorites, and routine content, while TikTok Shop and brand collaborations drove engagement. January’s top hashtags reflected trends in fragrances, nail art, self-care, and experimental beauty. Here’s a look at the top 20 Beauty & Personal Care hashtags trending on TikTok in January 2026, showing how routine content, product highlights, and TikTok Shop-driven trends shaped engagement: #perfume Posts: 40K Views: 208M Trend: Fragrance content led the pack, with creators sharing favorite perfumes, scent reviews, layering tips, and TikTok Shop fragrance finds. #fragrance Posts: 24K Views: 206M Trend: Similar to #perfume, this hashtag showcased luxury and niche scents, alongside influencer recommendations and seasonal favorites. #nail Posts: 18K Views: 80M Trend: Nail art tutorials, winter manicure trends, and at-home DIY nail content kept engagement strong. #cologne Posts: 16K | Views: 170M Trend: Male and unisex cologne trends drove discovery, with creators focusing on gifting, layering, and TikTok Shop deals. #fragrancetiktok Posts: 17K | Views: 129M Trend: TikTok-specific fragrance content gained traction with viral scent reviews, unboxing, and “scent of the month” videos. #hairdye Posts: 10K | Views: 86M Trend: Winter hair transformations and bold color trends dominated, including tutorials and product recommendations. #perfumetok Posts: 12K | Views: 100M Trend: Viral TikTok perfume content included layering techniques, seasonal favorites, and scent pairing ideas. #dollartree Posts: 9K | Views: 72M Trend: Budget-friendly beauty finds from Dollar Tree gained visibility, with creators highlighting skincare, hair, and nail products. #medicube Posts: 10K | Views: 66M Trend: Skincare brand Medicube saw content growth around routines, acne care, and TikTok Shop promotions. #nightroutine Posts: 8K | Views: 51M Trend: Nighttime self-care content focused on skincare, hair treatments, and relaxing routines to reset for the New Year. #effortlessbeauty Posts: 13K | Views: 11M Trend: Minimalist makeup and skincare tutorials promoted natural looks and easy daily routines. #mascara Posts: 6K | Views: 64M Trend: Makeup-focused content emphasized volumizing and lengthening mascara hacks, tutorials, and brand comparisons. #nails💅 Posts: 8K | Views: 25M Trend: Nail art and manicure aesthetics with a focus on winter-themed designs and TikTok Shop nail products. #eyelashes Posts: 8K | Views: 57M Trend: False lash tutorials, lash extensions, and natural lash care content remained highly engaging. #naturalglow Posts: 13K | Views: 4M Trend: Skincare-focused content emphasizing radiance, dewy looks, and self-care routines dominated the natural beauty trend. #drmelaxin Posts: 6K | Views: 92M Trend: Brand-specific skincare content gained attention, with creators highlighting products and TikTok Shop purchases. #glittermakeup Posts: 9K | Views: 10M Trend: Winter festival and party looks drove glitter-focused makeup content, with tutorials and seasonal creativity. #bathandbodyworks Posts: 5K | Views: 35M Trend: Bath & Body Works gift sets, fragrances, and self-care routines continued strong engagement with a mix of gifting and self-indulgence. #blush Posts: 5K | Views: 32M Trend: Makeup tutorials highlighted blush placement, trends, and TikTok Shop product recommendations. #bangs Posts: 3K | Views: 30M Trend: Hair styling, fringe cuts, and tutorials for winter hair refreshes maintained steady interest.   FAQs Q1: Why did fragrance hashtags dominate in January 2026? Fragrance content thrived post-holidays as creators showcased gift sets, self-purchases, and TikTok Shop scent discoveries. Q2: How did TikTok Shop influence beauty trends in January? TikTok Shop drove product discovery across perfume, skincare, and nail content, encouraging unboxings, reviews, and self-care routines. Q3: Which beauty themes were most popular in January? Winter skincare, night routines, bold hair colors, minimalist makeup, and DIY nail art dominated creator content. Q4: Why did niche brand hashtags like #drmelaxin and #medicube trend? Targeted brand campaigns, TikTok Shop collaborations, and influencer promotion boosted engagement for these specialized products. Q5: What does January’s hashtag activity reveal about TikTok beauty behavior? TikTok beauty engagement extends beyond peak gifting periods, highlighting self-care, seasonal styling, and product experimentation.

Top Apparel and Accessories Hashtags on TikTok in the USA: Jan 2026

January 2026 Apparel and Accessories

As January began, TikTok’s apparel and accessories ecosystem transitioned from festive gifting to New Year refresh mode. Post-holiday shopping behavior focused on winter sales, TikTok Shop discounts, wardrobe resets, travel wear, and fresh-start aesthetics. With creators spotlighting unboxings, hauls, and seasonal fashion edits, January remained a high-engagement month for discovery and commerce across the USA. Here’s a look at the top 20 apparel and accessories hashtags trending on TikTok in January 2026, showing how New Year shopping, winter fashion, and TikTok Shop-driven content shaped engagement: #tiktokshopholidayhaul Posts: 2M Views: 6B Trend: Holiday haul content carried over into January as creators showcased post-Christmas purchases, sale finds, and delayed deliveries from TikTok Shop. #tiktokshopblackfriday Posts: 615K Views: 10B Trend: Despite the season ending, this hashtag stayed active due to clearance sales and extended discounts promoted by creators in early January. #tiktokshopcybermonday Posts: 422K Views: 5B Trend: Brands continued leveraging Cyber Monday momentum with price drops and bundled fashion deals well into the New Year. #christmasgiftideas Posts: 316K Views: 2B Trend: Still used for late gifting, returns, and “what I got for Christmas” fashion recaps featuring apparel and accessories. #haul Posts: 155K Views: 1B Trend: January hauls focused on winter sale shopping, TikTok Shop bargains, and wardrobe refresh purchases. #holidayhaul Posts: 498K Views: 929M Trend: Transitioned into post-holiday content, highlighting end-of-season fashion deals and leftover holiday shopping. #christmasgifts Posts: 166K Views: 906M Trend: Popular for gift recaps, exchanges, and styling content using received apparel and accessories. #christmasgift Posts: 217K Views: 1B Trend: Continued relevance through unboxing and review-style content tied to Christmas purchases. #unboxing Posts: 162K Views: 893M Trend: Strong January performance as creators unboxed TikTok Shop orders, winter fashion deliveries, and New Year purchases. #gifts Posts: 139K Views: 897M Trend: Shifted from holiday gifting to self-gifting, featuring fashion treats and personal style upgrades. #verão Posts: 221K Views: 289M Trend: Summer fashion content gained traction due to warm-weather travel, international creators, and vacation styling. #blackfriday Posts: 95K Views: 2B Trend: Clearance-focused content kept this hashtag relevant as shoppers hunted for remaining discounts. #grinchmas Posts: 67K Views: 584M Trend: Used humorously for post-holiday fashion throwbacks and themed winter content. #crochet Posts: 94K Views: 460M Trend: DIY and handmade fashion surged as creators focused on cozy winter projects and slow fashion trends. #winterfashion Posts: 85K Views: 573M Trend: A January staple, with heavy emphasis on layering, coats, knitwear, and cold-weather accessories. #holidayseason Posts: 63K Views: 511M Trend: Continued use for New Year celebrations, winter routines, and seasonal lifestyle fashion content. #giftsforher Posts: 76K Views: 646M Trend: Shifted toward self-care and self-gifting, highlighting women’s fashion, loungewear, and winter staples. #giftidea Posts: 64K Views: 627M Trend: Used for New Year gifting, birthdays, and quick recommendation-style fashion content. #bikinibabe Posts: 207K Views: 105M Trend: Vacation-driven content increased as creators showcased swimwear during winter travel. #swimwearmodel Posts: 207K Views: 103M Trend: Remained active due to influencer shoots, resort wear, and tropical destination content. FAQs Q1: Why did holiday-related hashtags still trend in January 2026? Post-holiday deliveries, returns, unboxings, and clearance sales kept Christmas and holiday hashtags relevant into January. Q2: What role did TikTok Shop play in January apparel performance? TikTok Shop drove strong post-holiday sales through clearance pricing, self-gifting trends, and winter wardrobe refreshes. Q3: Which fashion themes dominated January content? Winter fashion, layering, cozy aesthetics, and sale-focused hauls dominated, alongside travel and resort wear. Q4: Why did unboxing and haul content remain strong? Creators continued receiving late orders and showcasing New Year purchases, maintaining high engagement. Q5: What does January’s hashtag activity reveal about TikTok shopping behavior? It shows that TikTok shopping extends beyond peak holidays, supporting year-round discovery, deals, and personal-style buying decisions.

Top 20 Songs on TikTok in the USA: december 2025

Songs

As the year winds down, December 2025 on TikTok brings a powerful mix of nostalgic melodies, emotional storytelling tracks, cinematic instrumentals, and smooth R&B vibes. From cozy winter aesthetics and reflective content to high-energy edits and soulful moments, these songs are shaping creator trends across the platform. Here’s a complete breakdown of the top 20 songs trending on TikTok this month: tower of memories Artist: ivri Trend: Approved for business use, this soft and emotional track is trending in reflective edits, memory montages, and end-of-year recap videos. Sugar On My Tongue Artist: Tyler, The Creator Trend: A playful yet stylish track gaining traction in fashion edits, cool transitions, and expressive creator montages. Friend Zone Artist: Thundercat Trend: Approved for business use, this funky and smooth track is trending in relationship humor, POV content, and soulful lifestyle videos. The Great Gig in the Sky Artist: Pink Floyd Trend: A legendary cinematic classic being used for powerful emotional storytelling, transformation videos, and dramatic visual edits. Glow Artist: nimino Trend: Approved for business use, this warm and uplifting track is trending in aesthetic reels, winter routines, and soft lifestyle content. Sybau Artist: KCK Mixes Trend: A high-energy remix trending in fast-cut edits, gym content, and energetic creator transitions. Halloween ・ cute horror song Artist: PeriTune Trend: Approved for business use, this playful spooky track continues to trend in cute horror edits, cosplay, and themed skits. Man I Need Artist: Olivia Dean Trend: A soulful and emotional ballad trending in relationship storytelling, self-love content, and heartfelt creator moments. we fell in love in october Artist: girl in red Trend: A nostalgic indie favorite used for throwback edits, romantic memories, and bittersweet storytelling content. ominous Artist: insensible Trend: Approved for business use, this dark ambient track is trending in suspense edits, cinematic storytelling, and moody visual transitions. Meridian Artist: ODESZA Trend: Approved for business use, this cinematic electronic track is trending in travel videos, drone visuals, and inspirational storytelling content. 1448 Artist: Mo P. Trend: Continuing its momentum from december, this moody cinematic rap track remains popular for night-drive edits and narrative-driven TikToks. indica Artist: Kai Raxx Trend: A laid-back chill track trending in late-night vibes, lifestyle edits, and relaxed creator content. Funny Artist: Gold-Tiger Trend: A quirky and upbeat track trending in comedic skits, lighthearted transitions, and casual creator storytelling. Ride At Dawn Artists: Above & Beyond & Zoë Johnston Trend: Approved for business use, this emotional electronic anthem is trending in motivational edits, personal growth stories, and cinematic journeys. NOW OR NEVER Artists: TKANDZ & CXSPER Trend: A high-energy track trending in action-packed edits, gym motivation, and fast-paced transformation videos. Mrs Magic (Strings Version) Artist: Strawberry Guy Trend: A dreamy orchestral version trending in romantic montages, soft aesthetic content, and emotional storytelling edits. Classic classical gymnopedie solo piano (1034554) Artist: Lyrebirds music Trend: Approved for business use, this gentle piano piece is trending in study content, journaling videos, and peaceful winter routines. Little Things Artist: Adrián Berenguer Trend: Approved for business use, this cinematic instrumental is trending in gratitude posts, emotional reflections, and wholesome storytelling content. I’m Not Them Artist: Them & I Trend: A powerful self-identity track trending in confidence edits, personal growth stories, and mindset-focused creator videos. FAQs Q1: Which songs are popular for emotional and reflective content in December? “Tower of Memories” by ivri, “Man I Need” by Olivia Dean, and “Little Things” by Adrián Berenguer are leading emotional storytelling and reflective trends this month. Q2: Are there any cinematic or instrumental tracks trending in December? Yes — “Meridian” by ODESZA, “The Great Gig in the Sky” by Pink Floyd, “Ride At Dawn” by Above & Beyond & Zoë Johnston, and “Classic classical gymnopedie solo piano” are widely used for cinematic and peaceful visuals. Q3: What songs are driving high-energy edits and transitions? “Sybau” by KCK Mixes and “NOW OR NEVER” by TKANDZ & CXSPER are major drivers of fast-paced transitions, gym videos, and energetic creator edits. Q4: Are any spooky or horror-themed sounds still trending in December? Yes — “Halloween ・ cute horror song” by PeriTune and “ominous” by insensible continue to perform well in themed skits and suspense-style content. Q5: Which tracks are best suited for lifestyle and aesthetic TikToks? “Glow” by nimino, “Friend Zone” by Thundercat, “Mrs Magic (Strings Version)” by Strawberry Guy, and “indica” by Kai Raxx are trending in calm, stylish, and aesthetic lifestyle content.

Top Vehicle & Transportation Hashtags on TikTok in the USA: Dec 2025

Vehicle

December 2025 continued to highlight the booming automotive culture on TikTok across the USA. From cinematic truck edits and dashcam clips to military vehicles and car tech upgrades, creators across the platform shared powerful, high-engagement vehicle content that captured millions of views.Here’s a look at the top 20 vehicle and transportation hashtags trending on TikTok in December 2025, based on your provided data: #sixseven Posts: 59K Views: 727M Trend: High-performance truck and diesel engine content dominated this hashtag, with creators showcasing power builds, turbo upgrades, drag runs, and heavy-duty towing performance. #trusted Posts: 97K Views: 65M Trend: Automotive reliability content, trusted parts, shop reviews, and builder recommendations gained strong traction among vehicle enthusiasts. #bus Posts: 36K Views: 428M Trend: School buses, luxury bus conversions, camper projects, and long-route travel content remained highly engaging across TikTok. #aiuniverse Posts: 63K Views: 32M Trend: AI-powered dash systems, smart driving tech, and futuristic vehicle features showcased the growing fusion of artificial intelligence and automotive innovation. #slammedenuff Posts: 33K Views: 204M Trend: Lowered suspension builds, event recaps, show car cinematics, and modified street cars dominated this enthusiast-driven trend. #passengerprincess Posts: 28K Views: 173M Trend: Lifestyle-focused car ride content featuring luxury interiors, relationship humor, and aesthetic road trips surged in popularity. #dashcamusa Posts: 30K Views: 406M Trend: Real-world driving incidents, funny road moments, accident footage, and near-miss compilations fueled massive engagement. #usmilitary Posts: 31K Views: 212M Trend: U.S. military vehicle convoys, transport trucks, behind-the-scenes base footage, and tribute content performed strongly. #tailgate Posts: 18K Views: 180M Trend: Football tailgates, pickup truck setups, outdoor grills, and game-day truck culture generated viral engagement. #volvo Posts: 14K Views: 156M Trend: Volvo enthusiasts highlighted safety features, luxury interiors, performance driving, and Scandinavian car design. #dax Posts: 9K Views: 354M Trend: Car showcases synced to viral audio, cinematic edits, and emotionally driven vehicle storytelling boosted reach dramatically. #wirelesscarplay Posts: 15K Views: 392M Trend: Wireless Apple CarPlay installs, infotainment upgrades, DIY tutorials, and tech integrations surged across TikTok. #sema Posts: 13K Views: 101M Trend: Coverage from the SEMA Show featured supercars, lifted trucks, aftermarket innovations, and global automotive brands. #jumpstarter Posts: 16K Views: 182M Trend: Emergency car tools, battery recovery demonstrations, roadside rescues, and portable jumpstarter reviews trended consistently. #hornet Posts: 10K Views: 174M Trend: Dodge Hornet content featuring turbo performance, daily driving clips, and sporty aesthetics gained traction. #tire Posts: 14K Views: 89M Trend: Tire upgrades, burnout clips, off-road traction tests, and winter tire comparisons entertained auto enthusiasts. #leafblower Posts: 16K Views: 66M Trend: Vehicle detailing hacks using leaf blowers for drying cars added a viral DIY element to car care content. #phantom Posts: 8K Views: 98M Trend: Luxury vehicle aesthetics, performance night drives, and Rolls-Royce Phantom showcases fueled aspirational content. #usairforce Posts: 9K Views: 107M Trend: U.S. Air Force transport vehicles, aircraft support equipment, and base operations clips gained steady engagement. #luces Posts: 11K Views: 83M Trend: Custom LED car lights, headlights, underglow installs, and nighttime vehicle aesthetics remained visually viral. FAQs Q1: What type of vehicle content performed best on TikTok in december 2025? Truck builds, cinematic car edits, dashcam footage, and auto tech upgrades drove the highest engagement across the platform. Q2: Why are dashcam and military vehicle videos trending so strongly? Audiences are drawn to real-world, unscripted footage—whether it’s highway incidents, base activity, or convoy clips, authenticity drives virality. Q3: How are creators showcasing automotive tech trends? Hashtags like #wirelesscarplay, #jumpstarter, and #aiuniverse highlight the growing demand for smart vehicle upgrades. Q4: Is lifestyle content becoming more important in the auto niche? Yes. Trends like #passengerprincess and #tailgate blends cars with relationships, events, and daily life, expanding audience reach. Q5: How can automotive brands use these trends for growth? Brands can collaborate with creators using viral hashtags to promote tools, upgrades, parts, lighting systems, tech accessories, and vehicle services through authentic, content-first campaigns.

Top Travel Hashtags on TikTok in the USA: December 2025

Travel

As December arrived, TikTok’s travel community leaned fully into holiday vacations, winter escapes, festive destinations, and end-of-year getaways. From family trips and Disney cruises to winter wonderlands and iconic landmarks, creators captured the emotional appeal of travel during the most festive month of the year. With holiday planning, seasonal aesthetics, and travel deals dominating content, December became one of the most inspirational months for travel discovery on TikTok in the USA.Here’s a look at the top 20 travel hashtags trending on TikTok in December 2025, showcasing how holiday storytelling, destination content, and experience-led travel shaped user engagement: #holidays Posts: 286K Views: 2B Trend: The dominant seasonal travel hashtag, featuring vacation recaps, festive trips, and end-of-year getaway inspiration. #holiday Posts: 90K Views: 1B Trend: A broad travel tag capturing short trips, spontaneous escapes, and holiday break travel diaries. #louvre Posts: 26K Views: 944M Trend: One of the highest-performing destination tags, driven by Paris travel content, museum tours, and cultural storytelling. #pacificnorthwest Posts: 43K Views: 129M Trend: Nature-driven travel content surged with foggy landscapes, forest hikes, and scenic road trips. #holidayvibes Posts: 40K Views: 186M Trend: A lifestyle-meets-travel tag blending festive moods, cozy stays, and aesthetic holiday visuals. #fallfestival Posts: 91K Views: 158M Trend: Seasonal outdoor events and local travel experiences carried momentum into early December. #fallactivities Posts: 27K Views: 221M Trend: Family-friendly adventures, cozy outdoor moments, and end-of-season fall experiences stayed relevant. #familytravel Posts: 25K Views: 244M Trend: A high-performing family niche driven by holiday vacations, theme parks, and kid-focused travel routines. #disneycruise Posts: 27K Views: 149M Trend: Disney-themed travel surged with cruise vlogs, onboard tours, and holiday-themed sailings. #shanghai Posts: 16K Views: 122M Trend: A rising international destination trend powered by city exploration, food tours, and skyline visuals. #disneycruiseline Posts: 17K Views: 87M Trend: Behind-the-scenes cruise experiences, themed dining, and festive onboard content fueled engagement. #nightsky Posts: 16K Views: 48M Trend: Scenic stargazing, winter skies, and peaceful nighttime travel visuals gained quiet traction. #winterwonderland Posts: 15K Views: 109M Trend: Snow-covered destinations, holiday villages, and cold-weather escapes dominated winter travel inspiration. #disneychristmas Posts: 16K Views: 84M Trend: Festive Disney park decor, holiday parades, and seasonal character moments drove family engagement. #traveldeals Posts: 13K Views: 135M Trend: End-of-year discounts and early 2026 travel offers fueled deal-driven travel discovery. #hotelroom Posts: 8K Views: 157M Trend: A high-impact visual tag showcasing luxury stays, cozy rooms, and aesthetic hotel experiences. #scenicviews Posts: 27K Views: 42M Trend: Landscape-driven content featuring mountains, lakes, and cinematic travel visuals. #blueridgemountains Posts: 13K Views: 60M Trend: A niche U.S. destination tag driven by scenic drives, hiking, and cabin stays. #holidaytiktok Posts: 11K Views: 150M Trend: A platform-driven festive tag featuring travel montages, seasonal compilation videos, and holiday storytelling. #empirestatebuilding Posts: 8K Views: 130M Trend: A top landmark-driven hashtag capturing NYC travel, skyline shots, and winter city vibes. FAQs Q1: Why did holiday travel hashtags dominate December 2025? December is peak vacation season in the U.S., driven by school breaks, year-end holidays, and festive travel traditions. Q2: How did Disney-related travel perform in December? Disney cruises and theme parks performed strongly due to holiday-themed activations, family vacations, and seasonal park decor. Q3: Did fall travel content remain relevant in December? Yes. Hashtags like #fallfestival and #fallactivities still performed as creators transitioned their content into winter experiences. Q4: What type of destinations gained the most engagement? Iconic landmarks, winter destinations, luxury hotel stays, and international cities like Shanghai captured the highest attention. Q5: What does December’s travel hashtag data reveal about TikTok users in the USA? It shows that TikTok users use the platform heavily for holiday inspiration, destination discovery, and experience-driven travel planning during the festive season.

Top Gaming Hashtags on TikTok in the USA: december 2025

Gaming

As December wrapped up the year, TikTok’s gaming and entertainment community surged with blockbuster game content, anime fandoms, nostalgic TV franchises, and toy-driven holiday trends. With winter breaks, holiday gifting, and major game releases aligning, creators focused heavily on gameplay highlights, collectible culture, cosplay, and fan-driven edits. December 2025 became one of the most community-powered months for games and entertainment on TikTok in the USA.Here’s a look at the top 20 gaming and entertainment hashtags trending on TikTok in December 2025, showcasing how digital fandoms, competitive gaming, and pop culture storytelling shaped engagement: #sab Posts: 565K Views: 1B Trend: High-volume gaming engagement driven by short-form gameplay clips, competitive edits, and creator challenges. #adoptme Posts: 246K Views: 1B Trend: Roblox-based gameplay continued to dominate with trading clips, roleplay content, and rare pet reveals. #motonovel Posts: 631K Views: 116M Trend: Interactive storytelling and serialized short-form content kept users engaged through episodic creator narratives. #d4vd Posts: 84K Views: 3B Trend: Music and gaming crossovers surged, with edits, montages, and emotional gameplay synced to viral tracks. #worldseries Posts: 417K Views: 1B Trend: Competitive sports gaming edits, baseball highlights, and fan-driven reactions powered this crossover trend. #chainsawman Posts: 108K Views: 1B Trend: Anime hype remained strong through fan art, edits, cosplay clips, and storyline breakdowns. #bf6 Posts: 143K Views: 848M Trend: Battlefield gameplay, leaks, and cinematic edits fueled anticipation and community discussion. #thesimpsons Posts: 102K Views: 886M Trend: Nostalgia-driven entertainment surged with cartoon clips, remixes, and character-based meme edits. #animese Posts: 200K Views: 40M Trend: Niche anime fan edits and aesthetic compilations drove consistent engagement inside fandom communities. #blackops Posts: 284K Views: 327M Trend: Call of Duty gameplay, kill streak clips, and ranked-mode highlights dominated shooter content. #kidstoys Posts: 84K Views: 668M Trend: Holiday toy unboxings, gaming toys, and collectible reveals spiked with December gifting behavior. #mlbb Posts: 53K Views: 1B Trend: Mobile esports content surged through ranked battles, character builds, and competitive highlights. #geometrydash Posts: 57K Views: 792M Trend: High-skill gameplay completions and reaction videos continued to drive strong replay value. #adoptmeroblox Posts: 50K Views: 228M Trend: Expansion of the Adopt Me universe through exclusive trades, updates, and creator roleplay content. #lorax Posts: 36K Views: 937M Trend: Meme culture and nostalgic animation clips drove renewed interest in classic animated characters. #lookism Posts: 31K Views: 741M Trend: Webtoon and anime crossover fandom surged through character edits and storyline discussions. #funkopop Posts: 72K Views: 575M Trend: Collector culture spiked with anime, gaming, and movie figurine unboxings and rare finds. #cosplays Posts: 344K Views: 92M Trend: Costume recreations, character transformations, and anime-inspired cosplay surged through holiday events. #fallout Posts: 50K Views: 414M Trend: Franchise resurgence through gameplay clips, retro edits, and storyline deep dives. #jeux Posts: 337K Views: 90M Trend: A broad gaming tag capturing international gameplay content, reactions, and highlight compilations. FAQs Q1: Why did gaming content surge in December 2025? Because winter holidays gave users more free time to game, watch streams, and engage with fandom-driven entertainment content. Q2: How did Roblox and mobile games perform this month? Extremely well. Hashtags like #adoptme, #mlbb, and #geometrydash showed that mobile and social games continue to dominate short-form gaming content. Q3: Why did nostalgia-based entertainment trend so strongly? Franchises like The Simpsons and The Lorax benefited from holiday viewing habits and remix culture on TikTok. Q4: How did collectibles and toys influence engagement? Hashtags like #funkopop and #kidstoys surged due to unboxing culture, holiday gifting, and collector-driven fandoms. Q5: What does December’s gaming hashtag data reveal about TikTok users in the USA? It highlights a deeply engaged fandom culture where gameplay, anime, nostalgia, collectibles, and cosplay all merge into a single entertainment ecosystem.

US TikTok Hashtags: Food, Finance & Business December 2025

Food

As December unfolded, TikTok content expanded beyond fashion and beauty into finance education, entrepreneurship, side hustles, and food-driven lifestyle trends. With year-end money planning, business setup curiosity, and gig economy content rising alongside viral food and brand trends, December reflected a strong blend of financial empowerment, online income culture, and everyday consumer discovery. These hashtags reveal how U.S. TikTok users leaned into both money growth and lifestyle engagement as 2025 came to a close.Here’s a look at the top 20 trending hashtags across financial services, business, food, and lifestyle on TikTok in December 2025, showcasing how education, income-building, and brand-led content shaped engagement: #financialliteracy Posts: 70K Views: 389M Trend: Year-end budgeting, saving strategies, and credit education drove strong engagement as users prepared for new financial goals in 2026. #entrepreneurlife Posts: 76K Views: 211M Trend: Founder routines, startup motivation, and behind-the-scenes business storytelling fueled aspirational business content. #daytrader Posts: 91K Views: 185M Trend: Market recaps, trading wins, and loss transparency content picked up as retail trading interest stayed active. #starbucksdrinks Posts: 41K Views: 512M Trend: Seasonal drink launches, holiday cups, and custom beverage recipes dominated this high-virality food trend. #doit Posts: 36K Views: 108M Trend: A motivation-driven tag where creators pushed action-oriented content across business, fitness, and productivity. #trader Posts: 41K Views: 86M Trend: A rising trading-focused tag covering forex, stocks, and crypto education in short-form explainer videos. #llc Posts: 20K Views: 90M Trend: Business formation content spiked with creators sharing step-by-step guides on setting up LLCs before year-end. #shopify Posts: 22K Views: 147M Trend: E-commerce tutorials, product testing, and dropshipping walkthroughs surged ahead of the new business cycle. #makemoneyfromyourphone Posts: 34K Views: 46M Trend: Side hustle culture continued with creators promoting remote work, digital selling, and mobile income strategies. #healthinsurance Posts: 18K Views: 87M Trend: Open enrollment season and healthcare planning drove informational content around coverage and benefits. #walmartpartner Posts: 7K Views: 1B Trend: One of the highest-viewed tags of December, powered by affiliate commerce, product hauls, and viral Walmart finds. #tax Posts: 12K Views: 94M Trend: Tax preparation awareness rose with creators educating audiences on deductions, refunds, and filing strategies. #financetips Posts: 11K Views: 146M Trend: Snackable money advice surged in popularity with quick budgeting, saving, and investing tips. #accounting Posts: 11K Views: 92M Trend: Small business accounting education gained attention through bookkeeping tutorials and financial reporting tips. #insuranceagent Posts: 18K Views: 29M Trend: Professional insurance creators leveraged educational content to explain policies, coverage comparisons, and client use cases. #freefood Posts: 9K Views: 108M Trend: Promotional food drops, brand collaborations, and surprise giveaways fueled viral engagement in the food category. #doordashdriver Posts: 9K Views: 108M Trend: Gig economy content stayed relevant with earnings breakdowns, daily driver routines, and income transparency. #cashflow Posts: 11K Views: 58M Trend: Business owners and side hustlers focused on recurring income strategies and sustainable money growth. #starbuckscup Posts: 7K Views: 149M Trend: Collectible holiday cups and exclusive seasonal designs drove massive visibility and retail hype. #poohshiesty Posts: 5K Views: 103M Trend: Entertainment-led content tied to music, pop culture clips, and fan-driven trends maintained strong viral momentum. FAQs Q1: Why did financial education hashtags trend strongly in December 2025? Because December is a peak planning month, users turned to TikTok for budgeting, tax prep, investing, and business setup guidance ahead of the new year. Q2: How did e-commerce and affiliate trends perform in December? Hashtags like #shopify and #walmartpartner performed exceptionally well due to holiday shopping demand and affiliate-driven product discovery. Q3: What role did food and beverage content play in these trends? Seasonal drink launches and viral collectibles like Starbucks cups drove massive engagement through limited-edition hype and visual storytelling. Q4: Did gig economy and side hustle content remain relevant? Yes. Content around DoorDash driving, mobile income, and cash flow strategies stayed consistent as users searched for flexible income options. Q5: What does this December data reveal about TikTok’s U.S. user behavior? It highlights a strong blend of financial ambition, brand-driven shopping, and lifestyle entertainment, positioning TikTok as both a learning and earning platform.

Top Beauty and Personal Care Hashtags on TikTok in the USA: December 2025

Beauty

As December took hold, TikTok’s beauty community leaned into festive glam, winter skincare resets, and self-care gifting culture. From glitter makeup and holiday nail art to advent calendars and brand-led product hauls, creators blended holiday aesthetics with high-intent beauty discovery. With the gifting season at its peak and winter skin concerns rising, December became one of the most commercially active months of 2025 for beauty and personal care content on TikTok in the USA.Here’s a look at the top 20 beauty and personal care hashtags trending on TikTok in December 2025, showcasing how skincare education, holiday glam, and product-driven storytelling shaped user engagement: #niche Posts: 163K Views: 2B Trend: This discovery-driven hashtag reflected TikTok’s growing interest in specialized beauty routines, niche product finds, and targeted personal care solutions. #halloweenmakeup Posts: 134K Views: 2B Trend: Halloween beauty content carried forward into December with creator recaps, transformation edits, and costume-inspired glam tutorials. #fallnails Posts: 116K Views: 667M Trend: Seasonal nail designs remained relevant, blending warm tones and autumn textures with early holiday aesthetics. #nails Posts: 85K Views: 254M Trend: Everyday nail inspiration continued trending with short-form nail art, DIY press-ons, and salon transformations. #adventcalendar Posts: 65K Views: 751M Trend: A major holiday driver showcasing beauty advent unboxings, daily product reveals, and TikTok Shop gifting content. #nailsart Posts: 66K Views: 285M Trend: This newly rising trend highlighted detailed nail art techniques, holiday-themed designs, and creative polish storytelling. #hyperpigmentation Posts: 51K Views: 717M Trend: Skincare education surged as users focused on dark spot correction, winter skin recovery, and targeted treatment routines. #silkpress Posts: 49K Views: 472M Trend: Smooth hair transitions and heat-styling transformations dominated this tag, especially in winter hair care routines. #bathandbodyworks Posts: 49K Views: 363M Trend: Seasonal fragrance launches, candle hauls, and holiday gifting bundles fueled strong brand-led engagement. #eyeliner Posts: 42K Views: 519M Trend: Festive eye looks drove creativity with bold wings, graphic liners, and holiday makeup tutorials. #whitetoes Posts: 22K Views: 256M Trend: Aesthetic self-care content surged with creators sharing pedicure routines and clean beauty looks. #darkspots Posts: 35K Views: 543M Trend: Winter skin repair routines drove strong interest in brightening products and clinical skincare solutions. #wavytalk Posts: 38K Views: 954M Trend: One of the strongest brand-driven hair styling trends, powered by tool demonstrations and transformation videos. #medicubeskincare Posts: 52K Views: 283M Trend: A rising skincare brand trend focused on barrier repair, acne treatment, and winter skin protection routines. #fallhair Posts: 43K Views: 261M Trend: Seasonal hair refreshes stayed relevant through layered cuts, warm tones, and cold-weather styling transitions. #estheticiantiktok Posts: 45K Views: 160M Trend: Professional skincare education continued growing as licensed estheticians shared winter skin advice and routine breakdowns. #hairtransition Posts: 34K Views: 190M Trend: Visual before-and-after hair transformations remained a strong engagement driver in December. #basedbodyworks Posts: 44K Views: 1B Trend: Another high-performing brand-led trend focused on body care routines, fragrance layering, and holiday product sets. #oddlysatisfyingvideo Posts: 29K Views: 448M Trend: ASMR-style beauty content surged through textures, product extractions, and smooth application visuals. #glittermakeup Posts: 35K Views: 97M Trend: Holiday makeup peaked with sparkly eyeshadow looks, party glam, and festive transformations. FAQs Q1: Why did skincare-focused hashtags perform so strongly in December 2025? Because colder weather increases dryness, hyperpigmentation concerns, and skin sensitivity, users leaned heavily into corrective and barrier-repair skincare content. Q2: How did holiday gifting influence beauty trends in December? Hashtags like #adventcalendar, #bathandbodyworks, and brand-led product tags surged as creators promoted gift sets and seasonal beauty bundles. Q3: Did nail and hair content remain relevant during the holidays? Yes. Nail art, silk presses, and hair transformations stayed highly engaging as users prepared for events, parties, and seasonal photoshoots. Q4: Why did brand-specific skincare tools trend so heavily? Hands-on demonstrations, visible transformations, and TikTok Shop integration made branded beauty tools more discoverable and conversion-friendly. Q5: What does December’s beauty hashtag data reveal about TikTok users in the USA? It highlights a strong blend of education, entertainment, and shopping intent — with TikTok acting as both a beauty learning hub and a primary purchase channel during the holidays.

Top Apparel and Accessories Hashtags on TikTok in the USA: December 2025

Apparel

As December arrived, TikTok’s fashion community shifted fully into festive mode, blending winter styling with peak holiday shopping energy. From Christmas gifting and cozy winter fashion to last-minute TikTok Shop deals, creators leaned heavily into seasonal aesthetics and commerce-driven content. With Cyber Monday momentum overlapping into early December and holiday gifting in full swing, TikTok once again became a major discovery and shopping destination for apparel and accessories across the USA.Here’s a look at the top 20 apparel and accessories hashtags trending on TikTok in December 2025, showcasing how winter fashion, gifting culture, and holiday storytelling shaped user engagement: #halloweencostume Posts: 778K Views: 9B Trend: Despite Halloween being over, this hashtag continued to trend with throwbacks, costume recaps, and creators repurposing Halloween looks for themed December events. #tiktokshopcybermonday Posts: 3M Views: 9B Trend: One of the biggest commercial drivers of December, this hashtag fueled massive TikTok Shop traffic with extended Cyber Monday fashion and accessories sales. #fallfashion Posts: 829K Views: 5B Trend: Transitional styling stayed relevant, with users continuing to showcase layered looks that bridged fall and winter wardrobes. #hoco Posts: 489K Views: 3B Trend: Homecoming content remained strong with late-season events, highlighting dresses, suits, and statement accessories. #costume Posts: 336K Views: 5B Trend: Costume-inspired fashion carried over into December through themed parties, holiday cosplay, and creative styling content. #christmasgiftideas Posts: 551K Views: 3B Trend: One of December’s strongest gifting hashtags, packed with fashion gift guides, accessories, and winter must-haves. #tiktokshopfalldealsforyou Posts: 1M Views: 4B Trend: Deal-driven content remained powerful as creators continued promoting TikTok Shop discounts on apparel and accessories. #falloutfits Posts: 239K Views: 2B Trend: Outfit inspiration stayed consistent with users showcasing coats, knitwear, and autumn-to-winter transition fits. #gifts Posts: 257K Views: 1B Trend: A major holiday shopping driver featuring bundled fashion gifts, accessories, and TikTok Shop recommendations. #blackfridaydeals Posts: 438K Views: 1B Trend: Black Friday momentum extended well into December, keeping deal-hunting behavior strong for fashion shoppers. #boots Posts: 158K Views: 1B Trend: Winter footwear dominated outfit styling, with creators featuring ankle boots, knee-highs, and chunky winter styles. #fallfreshness Posts: 278K Views: 2B Trend: A continued visual trend focused on refreshing fall looks and styling upgrades heading into winter. #sweaterweather Posts: 151K Views: 581M Trend: A December staple centered on cozy knitwear, layering, and comfort-first winter fashion. #giftidea Posts: 159K Views: 1B Trend: A high-intent shopping hashtag where creators shared quick gift recommendations across apparel and accessories. #giftsforher Posts: 165K Views: 992M Trend: A targeted gifting trend driven by holiday shopping for women’s fashion, handbags, jewelry, and winter wear. #leggings Posts: 126K Views: 970M Trend: Comfort-focused fashion gained momentum with leggings becoming a winter staple in casual and travel outfits. #sweater Posts: 142K Views: 616M Trend: Knitwear remained central to December fashion, from oversized silhouettes to festive holiday sweaters. #winterfashion Posts: 135K Views: 835M Trend: Fully winter-focused styling emerged with coats, scarves, boots, and cold-weather accessories leading content. #christmasgift Posts: 131K Views: 865M Trend: A peak holiday shopping hashtag featuring last-minute gift finds, winter accessories, and festive fashion bundles. #stockingstuffer Posts: 142K Views: 470M Trend: Small-ticket accessories, beauty items, socks, and compact fashion gifts dominated this quick-purchase trend. FAQs Q1: Why did shopping and gifting hashtags dominate December 2025? Because December is the core holiday shopping month, gift-focused and deal-driven hashtags naturally surged as users searched for last-minute fashion and accessory purchases. Q2: How did TikTok Shop influence December’s apparel performance? TikTok Shop continued to drive strong direct-to-consumer sales through extended Cyber Monday deals, Black Friday rollovers, and holiday gifting promotions. Q3: Did fall fashion still perform well in December? Yes. Hashtags like #fallfashion and #falloutfits remained strong as users wore transitional looks before fully shifting into winter wardrobes. Q4: What winter fashion trends stood out most in December? Boots, sweaters, leggings, and layered winter outfits dominated, showing a strong shift toward comfort-driven and cold-weather styling. Q5: What does December’s hashtag data reveal about TikTok’s U.S. shopping behavior? It confirms TikTok’s role as a full-funnel shopping platform — where discovery, gifting inspiration, and instant purchasing all happen within the same user journey

Top 20 Songs on TikTok in the USA: November 2025

Songs

TikTok continues to be the platform where music goes viral, and the top 20 songs on TikTok in November 2025 reflect a mix of moods — from haunting Halloween vibes and soulful ballads to classic throwbacks and cinematic soundscapes. Here’s a rundown of the top songs making waves on TikTok this month: 1448 Artist: Mo P. Trend: A moody, cinematic rap track that’s taking over storytelling edits and aesthetic night-drive videos on TikTok. Haunted Water Artist: Spellling Trend: Approved for business use, this ethereal and haunting song is trending in mysterious, slow-motion, and dark fantasy-style content. Sequência da Botação Artists: DJ Ryder, DJ Dudu Coupper & Mc Gw Trend: Approved for business use, this Brazilian funk track is fueling dance trends and upbeat transitions across TikTok. So Easy (To Fall In Love) Artist: Olivia Dean Trend: A soulful, romantic track used for cozy couple edits, aesthetic montages, and fall-themed storytelling content. Be That Easy Artist: Sade Trend: The smooth and jazzy tone makes this classic perfect for self-care, mood, and lifestyle TikToks with a touch of nostalgia. Spooky, Scary Skeletons (House VIP Remix) Artists: Crystal Knives & Lex Allen Trend: Approved for business use, this upbeat remix of a Halloween classic remains a favorite for humorous, dance, and costume videos. JODY JO Artists: Ealuhri & Double Xl Trend: A lively hip-hop track that’s trending in energetic edits, skits, and creator transition videos. Hotel Room Artists: Flvckka, Maury & Sleezy O Trend: A chill yet rhythmic track perfect for lifestyle, aesthetic, and travel-themed TikToks. Christmas Is Coming Artist: DM Production Trend: Approved for business use, this festive instrumental is gaining traction for early holiday content and cozy seasonal montages. Any Time, Any Place Artist: Janet Jackson Trend: A sultry throwback track trending for romantic edits, fashion videos, and moody aesthetic reels. My Dawg Artist: Lil Baby Trend: A recurring TikTok favorite for storytelling, friendship edits, and motivational content. world so empty Artist: no.way.out Trend: Emotional and atmospheric, this track fits perfectly for introspective or cinematic content exploring solitude and reflection. maybe i should kill myself Artist: Root Canal Years Trend: A melancholic indie song used in emotional storytelling and artistic edits. (Note: Some content includes mental health themes.) Little Life Artist: Robert Gromotka Trend: Approved for business use, this gentle instrumental is trending in lifestyle, journaling, and morning routine videos. the life i desire Artists: les & nilöwh. Trend: A dreamy lo-fi track ideal for calming, aesthetic edits, and late-night reflections. Everything In Its Right Place Artist: SAD Trend: Approved for business use, this track is used for introspective montages and minimalist visual storytelling. Asleep In Space Artist: Zachariehs Trend: A celestial, ambient track trending in space visuals, meditative content, and late-night aesthetic edits. Ramalama (Bang Bang) Artist: Róisín Murphy Trend: A theatrical, high-energy track that’s gone viral for dance challenges and Halloween-themed transformations. shine on Artist: choppy.wav Trend: Approved for business use, this soothing track fits perfectly for positive affirmations, lifestyle, and productivity edits. Monster Mash Artist: Bobby “Boris” Pickett & The Crypt-Kickers Trend: A Halloween classic making a strong return with creators using it in spooky skits, dance trends, and nostalgic throwback videos. FAQs Q1: Which songs are popular for Halloween-themed content? “Haunted Water” by Spellling, “Spooky, Scary Skeletons (House VIP Remix)” by Crystal Knives & Lex Allen, and “Ramalama (Bang Bang)” by Róisín Murphy are leading the spooky content trends. Q2: Are there any relaxing or aesthetic songs trending this month? Yes — “the life i desire” by les & nilöwh., “shine on” by choppy.wav, and “Little Life” by Robert Gromotka* are widely used for peaceful, morning, or journaling edits.* Q3: What songs are driving dance and challenge trends? “Sequência da Botação” and “JODY JO” are major hits for upbeat transitions, dance routines, and energetic creator content. Q4: Are holiday songs already trending? Yes — “Christmas Is Coming” is seeing an early rise in festive content as creators start holiday-themed campaigns and decor videos. Q5: Which tracks are ideal for storytelling or cinematic content? “1448” by Mo P., “world so empty” by no.way.out, and “Everything In Its Right Place” by SAD* are being used in artistic storytelling and visual narrative edits.