TikTok is setting the tone for seasonal style in the UK, and Apparel & Accessories are at the heart of the movement. From streetwear and modest fashion to seasonal deals and TikTok Shop gems, creators across the UK are using TikTok to show off their unique fashion sense and influence trends in real-time. For brands, advertising on TikTok offers a direct way to join the conversation and connect with fashion-forward audiences.
Whether you’re a fashion brand looking to ride the next viral wave or a creator curating style content, these hashtags offer a front-row seat to what’s hot right now. Here are the Top 20 Apparel & Accessories Hashtags trending in the UK on TikTok in May 2025.
1. #spring
Posts: 119KViews: 402M
Trend: This is the go-to hashtag for creators celebrating spring fashion, layering, floral prints, and styling hacks. From pastel skirts to trench coats, it’s the UK’s seasonal fashion playground.
2. #springsale
Posts: 110KViews: 630M
Trend: As TikTok Shop UK surges in popularity, shoppers are flocking to #springsale to grab discounts on trending outfits, accessories, and spring essentials. Great for driving conversions.
3. #dealdrops
Posts: 152KViews: 671M
Trend: One of the most explosive hashtags for e-commerce and affiliate creators in the UK. From showcasing coupon codes to unboxing viral TikTok Shop deals, this tag thrives on limited-time urgency.
4. #spotlightfinds
Posts: 66KViews: 309M
Trend: Highlighting the best “finds” from TikTok Shop or local UK brands, this hashtag is ideal for creators curating unique pieces—especially in streetwear and accessories.
5. #summer2025
Posts: 25KViews: 135M
Trend: Creators are already planning their summer fits with this hashtag, previewing lightweight outfits, beachwear, and warm-weather layering options ahead of the season.
6. #bikini
Posts: 61KViews: 65M
Trend: UK-based swimwear brands and influencers are using this tag to showcase body-positive styles and beach-ready looks in preparation for summer 2025.
7. #springoutfit (Featured)
Posts: 19KViews: 116M
Trend: Focused on OOTDs and mix-and-match outfit reels, this hashtag drives significant creator engagement—especially among Gen Z and millennial women.
8. #tshirt
Posts: 62KViews: 70M
Trend: Casual fashion is always in style, and #tshirt content ranges from oversized streetwear looks to printed graphic tees and styling tips for basic fits.
9. #summertime
Posts: 18KViews: 80M
Trend: Used for early summer content in the UK—covering shorts, dresses, accessories, and sunny-day aesthetics. Paired frequently with music trends.
10. #springfashion
Posts: 20KViews: 127M
Trend: Designers and micro-influencers use this to highlight capsule wardrobes and seasonal style swaps—from winter coats to lighter outerwear and florals.
11. #dresses
Posts: 19KViews: 130M
Trend: A diverse tag that spans modest fashion, party dresses, casual spring frocks, and dress hauls from UK brands.
12. #outfitoftheday
Posts: 17KViews: 79M
Trend: One of TikTok UK’s most reliable fashion formats. Whether it's for work, gym, brunch, or date night—OOTD creators dominate this tag daily.
13. #eid2025
Posts: 12KViews: 62M
Trend: Eid fashion is surging with festive ethnic outfits, modest glam, henna designs, and jewellery hauls taking center stage during this cultural moment.
14. #tiktokshopfinds
Posts: 21KViews: 112M
Trend: UK TikTokers use this tag to showcase surprising, must-have items found on TikTok Shop—from shapewear to statement jewellery to budget handbags.
15. #henna
Posts: 13KViews: 64M
Trend: Popular around Eid and summer weddings, this hashtag highlights hand art tutorials, product recommendations, and cultural celebrations.
16. #summeroutfit
Posts: 16KViews: 121M
Trend: A go-to for warm-weather style inspiration. Influencers are styling airy linens, crop tops, and sandals to prepare for UK’s festival and holiday season.
17. #tiktokfinds
Posts: 20KViews: 98M
Trend: Similar to #dealdrops but broader. This hashtag covers a wide range of viral fashion and accessory purchases shared by creators in the UK.
18. #tiktokshopuk
Posts: 25KViews: 100M
Trend: The most brand-relevant tag for UK fashion sellers. Content ranges from behind-the-scenes order packing to influencer marketing and product demos.
19. #ootdinspo
Posts: 14KViews: 86M
Trend: Short for “outfit of the day inspiration,” this tag is where fashion creators give bite-sized lookbooks and morning outfit planning clips.
20. #modestfashion (Featured)
Posts: 12KViews: 100M
Trend: A fast-growing segment. UK Muslim influencers are using this tag to blend elegance and modesty with contemporary fashion aesthetics.
Want to Use These Hashtags to Grow Your Brand?
Whether you're a TikTok creator looking to capitalize on trending tags or a brand ready to dive into TikTok Shop UK, now’s the time to act. These hashtags aren't just popular—they represent what UK consumers are searching, watching, and buying right now.At The Short Media, we specialize in TikTok trend analysis, campaign creation, TikTok Shop management, and influencer sourcing. Want to scale your UK fashion brand with viral reach?
Let us help you ride the trends. Get in touch with The Short Media today