February 2026 on TikTok UK saw strong engagement around budgeting, personal finance education, debt-free journeys, side hustles, and business-led content. Creators focused on realistic money management, savings challenges, entrepreneurship, and transparent financial storytelling. Below is a breakdown of the top 20 finance services hashtags trending on TikTok in the UK this month:
#budgeting
Posts: 4KViews: 53M
Trend: Practical budgeting tips, monthly spend breakdowns, and money management routines performing strongly.
#personalfinance
Posts: 4KViews: 48M
Trend: Educational finance content, financial literacy tips, and long-term money planning.
#unitedkindom
Posts: 5KViews: 15M
Trend: UK-specific finance discussions, cost-of-living content, and local economic perspectives.
#debtfreecommunity
Posts: 4KViews: 7M
Trend: Debt payoff journeys, motivational finance storytelling, and accountability-led content.
#shopify
Posts: 2KViews: 31M
Trend: E-commerce education, online business setups, and revenue-focused creator content.
#sidehustleuk
Posts: 3KViews: 4M
Trend: UK-based side hustles, extra income ideas, and flexible work content.
#savingschallenge
Posts: 1KViews: 14M
Trend: Monthly savings goals, challenge-based budgeting, and community-driven finance content.
#economy
Posts: 971Views: 20M
Trend: Economic discussions, cost-of-living commentary, and financial awareness content.
#moneychallenge
Posts: 1KViews: 4M
Trend: No-spend days, weekly money goals, and personal finance challenges.
#financetok
Posts: 1KViews: 9M
Trend: Broad finance education, relatable money advice, and TikTok-native financial storytelling.
#marketingstrategy
Posts: 2KViews: 5M
Trend: Business growth advice, digital marketing insights, and monetisation strategies.
#nospendchallenge
Posts: 1KViews: 3M
Trend: Spending freezes, mindful consumption, and financial discipline content.
#businesstok
Posts: 1KViews: 10M
Trend: Entrepreneurial content, business lessons, and behind-the-scenes founder insights.
#founderlife
Posts: 828Views: 9M
Trend: Startup journeys, solo founder experiences, and transparent business storytelling.
#selfemployment
Posts: 1KViews: 2M
Trend: Freelancing, independent work life, and financial realities of self-employment.
#propertyinvestor
Posts: 729Views: 9M
Trend: Property investment education, rental income discussions, and real estate finance.
#debtfreedom
Posts: 887Views: 1M
Trend: Long-term financial independence goals, debt elimination stories, and mindset-focused content.
#trading212
Posts: 783Views: 5M
Trend: Investment app usage, beginner investing journeys, and portfolio tracking content.
#moneytalk
Posts: 496Views: 6M
Trend: Open conversations about money, salaries, spending habits, and financial transparency.
#micropayment
Posts: 613Views: 3M
Trend: Digital payments, fintech education, and modern money systems.
FAQs
Q1: Which finance topics are performing best on TikTok UK in January 2026?
Budgeting, personal finance education, savings challenges, and debt-free journeys are driving the highest engagement.
Q2: Are UK-specific finance hashtags important for reach?
Yes. Hashtags like #unitedkindom and #sidehustleuk help creators connect with local audiences and relevant financial contexts.
Q3: Is business and entrepreneurship content still growing?
Absolutely. #businesstok, #founderlife, and #shopify show strong interest in entrepreneurship and online income streams.
Q4: Are challenge-based finance trends effective?
Yes. #savingschallenge, #moneychallenge, and #nospendchallenge perform well due to their interactive and community-driven nature.
Q5: What type of finance content builds the most trust on TikTok?
Transparent, experience-based storytelling under hashtags like #financetok, #moneytalk, and #debtfreecommunity resonates most with audiences.